SEM helps website promotion by increasing the presence of websites and search results pages (SERPs). Paid advertising is the most common method of search marketing.
Building an online presence and generating new organic traffic can be as difficult as doing business alone. SEM is best implemented by the Google search engine, so SEM is synonymous with PPC
Advantages of Pay per Click advertisement
Pay per click (PPC ) is the most effective way to drive new traffic to a website and grab a potential audience. While organic approach plays an important role, it's not very effective in reaching a wider audience.
Targeted Audience
Pay per click ads can be very targeted. You can target your ads based on keywords, interests, web history, location, and more.
Budget-Friendly
In PPC marketing, there is no limit to the amount of money that can be spent. You can decide for yourself how much you want to spend per click and your campaign budget.
Immediate Results
Pay-per-click ads generate instant results so you can see every action on your ad as soon as someone clicks them and leads can be generated in no time. At Speedweb service, one of the best digital marketing service company in Bangalore, have an excellent team digital marketers who can Drive best results for you
Increase leads, sales & revenue
Targeting makes it easier to generate leads. Your sales will automatically increase when people who really care about your product see that you have a great product at a better price than others. This in turn increases your ROI and your income.
PPC is Measurable
At Speedweb service, one of the best pay per click (PPC) specialist in Bangalore we provide comprehensive and measurable reports. You can measure instant results by keywords, ads, and ad position to see which is better and generating more traffic.
Brand Recognition
Targeting with industry-related keywords increases your chances of getting your target audience. Generic keywords may not generate more sales, but they indirectly promote your brand and introduce you for reference.
Potential Customers
Pay per click (PPC) ads work with fully targeted ads. This is a great opportunity to stand out from potential customers. Search engine marketing is the most effective advertising model to reach potential customers.
Pay only when someone clicks your ad
The budget you set for your advertising campaign is only a limit to how much money you want to spend. The best thing about pay per click is that you don't have to pay for the number of times your ad is shown. You only pay when the user clicks on your ad.
Search ads
Search ads are the most popular type of ads. You can see these ads most of the time when you search for something on the internet.Supported sites are listed at the bottom of the results page.
Display ads
Display ads are ads that you see everywhere on a website. These ads appear on websites associated with Google. You can target your ads to people who are interested in your product and to people who have visited similar websites.it mostly have Eye catching images and texts to grab the reader's attention
Remarketing ads
Remarketing is a PPC feature that allows us to target people who have already been exposed to our product. This audience is a group of people interested in our product / event / service. By proper retargeting and remarketing, this potential audience can be converted to customers. Remarketing which is a very beneficial factor in PPC marketing.
Google shopping
Google Shopping Ads are another type of paid advertising that is very effective in product marketing. Google shopping ads are represented in a carousel format and they give an overview of similar products from different websites. Google Shopping Advertising offers a digital platform for shop windows. Allows the user to browse all products, view customer reviews, compare and choose the best option.
Gmail sponsored promotions
Gmail sponsored promotions are a great way to promote your business in someone's inbox. These ads can be targeted at a potential people, and also be personalized.Gmail promotional emails appear at the top of your inbox on mobile devices and desktop computers Promotional ads have an "Ad" tag before the subject line.Personalized emails with the correct format and an attractive subject line tend to have a higher click-through rate and open rate. This is a great way to attract new people to your website by giving them all the details in the email.